Adidas

Adidas unveiled a women's soccer cleat earlier this week, which is a weird thing to say because we kind of figured they already had those. That is no excuse for our ignorance, though. We should have asked somebody.

(Seriously though, it took y'all until now to figure out that maybe women should have cleats that are actually, like, FOR women?)

The point is, there is a soccer cleat specifically for women and the commercial for it is very good and cool, and it features USWNT defender Becky Sauerbrunn.

In celebration of Lionel Messi’s status as the greatest number 10 of all-time, sorry Maradona, Adidas have released an extremely limited edition boot in commemoration of his career.

Adidas is one of many brands trying to muscle in on the attention the Copa America Centenario has brought to soccer in the USA. This is a good idea on its face, the only problem is they are not doing a very good job of it.

There is a persistent rumor that Adidas is an acronym for "All day I dream about sports." There is also a less-appropriate version that substututes "sports" for . . . well you get the idea. It doesn't matter anyway, because we alone know what Adidas actually stands for: All Day I Derp About Spelling.

Look what they did with "Colombia" and "Columbia."

Mesut Ozil has been a revelation for Arsenal this season, notching 16 assists and dazzling spectators with his audacious vision and technique. So, how does one of the Premier League’s greatest talents improve his game? By eliminating the one thing that’s holding him back: his boot's laces. On Saturday, Ozil will become the first Premier League footballer to wear laceless boots when he debuts the Adidas ACE 16+ Purecontrol cleats.

It didn't take us long this week to find our new favorite thing: the Yeezy Ace – a.k.a. a souped up pair of adidas Yeezys that were created as part of COPA BASEL, an event held at Art Basel Miami.

True aficionados will instantly recognize the inspiration for these football boots: the Kanye and adidas designed Yeezy Boost 350s in "pirate black."

With the European Championships right around the corner, kit manufacturers have begun releasing the official Euro 2016 kits for participating national teams. 

Some of these designs will have you checking your bank account for expendable cash, while others will invariably have you adjusting your television’s color settings come June.

Here's a look at some of the threads the world's greatest will be sporting in France. 

Confirmed Euro 2016 Kits

Spain Euro 2016 Kits

Most kids, when asked what they want to be when they grow up, will give you a different answer every time you ask them. Not Lionel Messi though. He wanted to be a footballer.

"I've never thought of any other job."

Wouldn't we all like to say that? Some of us grow up wanting do do only one thing from a very young age. Very few of us actually get to become that thing, and certainly the odds are against it.

Adidas just made a really cool commercial with Messi, but the commercial's intended message will shock you.

Don't worship Messi, make your own path. That's what Adidas wants. Adidas is sick and tired of people worshipping the athletes it pays untold millions of dollars for in exchange for those athletes endorsing Adidas's products, and Adidas can't take it anymore. 

Just watch: