New Balance Is Running The Game By Promoting Fearlessly Independent Players

After a year postponed and the swapping of high-profile matches at the home of the Colorado Rapids for individual training sessions in deserted local parks, GAM United’s Elijah Mwenebitu is looking at everything as an opportunity to be chased, which isn’t exactly a new way of operating for the 23-year-old midfield destroyer. 

Rose Lavelle’s Signature New Balance Cleats Sell Out In Less Than 24 Hours

On Tuesday, New Balance revealed its latest signature creation for USWNT and Manchester City star Rose Lavelle — the custom “Sweet Chaos” Tekela v3 cleats. 

Everything here — like the play of the 25-year-old midfielder — is pure artistry. The all-white color way, the beautiful rose insignia on the heel, the “Sweet Chaos” print on the soleplate … stunning.