Adidas

Adidas Debuts Women's Soccer Cleats With Cool Ad Featuring Becky Sauerbrunn

Adidas unveiled a women's soccer cleat earlier this week, which is a weird thing to say because we kind of figured they already had those. That is no excuse for our ignorance, though. We should have asked somebody.

(Seriously though, it took y'all until now to figure out that maybe women should have cleats that are actually, like, FOR women?)

The point is, there is a soccer cleat specifically for women and the commercial for it is very good and cool, and it features USWNT defender Becky Sauerbrunn.

A Look At The Best New Kits For The 2016-17 Club Season

You thought club football was over, didn't you? Nope! Adidas, Nike and Puma have begun their multi-million dollar ad campaigns that are hell-bent on flogging you the new kits for the 2016-17 season. "Wait, what? I just dropped $300 on my Peru vs. Haiti Copa America tickets!" you might contest. Too bad. Multinational corporations can't hear your screams. 

Adidas Mixed Up "Colombia" and "Columbia" Because Derp

Adidas is one of many brands trying to muscle in on the attention the Copa America Centenario has brought to soccer in the USA. This is a good idea on its face, the only problem is they are not doing a very good job of it.

There is a persistent rumor that Adidas is an acronym for "All day I dream about sports." There is also a less-appropriate version that substututes "sports" for . . . well you get the idea. It doesn't matter anyway, because we alone know what Adidas actually stands for: All Day I Derp About Spelling.

Look what they did with "Colombia" and "Columbia."

Mesut Ozil's Laceless Revolution And Other New Boot Premiers

Mesut Ozil has been a revelation for Arsenal this season, notching 16 assists and dazzling spectators with his audacious vision and technique. So, how does one of the Premier League’s greatest talents improve his game? By eliminating the one thing that’s holding him back: his boot's laces. On Saturday, Ozil will become the first Premier League footballer to wear laceless boots when he debuts the Adidas ACE 16+ Purecontrol cleats.

5 Pictures That Will Make You Want Kanye's New Football Boots

It didn't take us long this week to find our new favorite thing: the Yeezy Ace – a.k.a. a souped up pair of adidas Yeezys that were created as part of COPA BASEL, an event held at Art Basel Miami.

True aficionados will instantly recognize the inspiration for these football boots: the Kanye and adidas designed Yeezy Boost 350s in "pirate black."

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