Open up your weather app, look at the week ahead and its easy to forecast a weekend with friends, family, barbecue and summer soccer. Tying it all together is Bud Light's latest campaign — "Brewed in Texas" — which celebrates good times and drinking occasions with family and friends by tapping into Texan passions and the beer's Texas roots.
The cycle of an underdog team capturing an unbelievable title and then providing one of the worst title defenses ever seen is a tale as old as time. After all, winning back-to-back championships is classified as one of the most difficult exercises across sports, even when you're strapped to the teeth with finances, resources and world-class depth like Manchester City.
Bayern Munich forward Thomas Müller has extended his contract until 2024 which will keep the Germany international at his boyhood club until the age of 34, the Bundesliga champions announced on Tuesday.
Müller, a product of Bayern's youth system, has been with the club since he was 10. He has scored 226 goals and won the Bundesliga title for the 11th time this season — a record for the German top flight.
Soccer agent Mino Raiola has died at the age of 54 in an Italian hospital after battling illness, his family said in a statement on Saturday.
Born in Italy, Raiola grew up in the Netherlands before becoming one of the most powerful soccer agents in the world, with clients including Zlatan Ibrahimovic, Erling Haaland and Paul Pogba.
Former tennis world number one Serena Williams and seven-times Formula One world champion Lewis Hamilton have joined Martin Broughton's bid to buy Premier League club Chelsea, a source close to the bid told Reuters on Thursday.
Former Liverpool chairman Broughton's consortium includes World Athletics President Sebastian Coe and wealthy investors from around the world, who the group says all want to maintain Chelsea's top status.
We all know how heated the debate about Lionel Messi being the GOAT gets. And that hot-headed discussion will probably be rekindled again after a new sponsorship agreement announced by PSG.
The French team will partner with sneakers marketplace GOAT for the next three years — in a deal worth $55 million — allowing them to stamp their logo on the sleeve of PSG's 2022-23 jersey.
In other words, Messi, the GOAT for many, soon will carry the word GOAT on his left arm.
If he stays at PSG, of course.
According to Polish outlet TVP Sport, Robert Lewandowski has informed Bayern Munich CEO Oliver Kahn that he's uninterested in extending his stay in Germany and would instead prefer a summer transfer to Barcelona after agreeing to personal terms on a three-year contract at the Camp Nou.
BOGOTA/LAGOS — Colombian food vendor William Abella had been counting on the World Cup 2022 as an opportunity to offset his losses from long COVID-19 lockdowns.
When the national team plays, his small corner shop and snack bar in central Bogota usually turns into a sea of yellow as football fans wearing the squad's official shirt gather to drink and chat, lifting beer sales by up to 80%.
But like many small traders in footballing countries that unexpectedly failed to qualify, his hopes for bumper business from fans cheering on their side have been dashed.
Gen Z, Gen Z, blah, blah, blah, Gen Z. Marketing and audience industries are obsessed with Gen Z. Everybody is trying to capture its attention, and soccer is not a stranger in the game. Gen Zers were one of the excuses used by the greedy men behind the infamous Super League, and I'm pretty sure they are also the reason behind the latest LaLiga idea: streaming the next Real Sociedad vs. Real Betis match through TikTok.
Hace unos días, los buenos amigos de Goal crearon un gráfico para sus redes sociales intentando encender el debate sobre el movimiento más icónico en el fútbol. En la lista incluyeron el giro de Cruyff, el elástico de Ronaldinho, las fintas de Lionel Messi y Cristiano Ronaldo, así como la exquisita trivela de Ricardo Quaresma, entre otros.
Who's got the best signature move? ✍️ pic.twitter.com/VxSiCJfv8N